The Southwest Florida Chapter of the Florida Public Relations Association (FPRA) will host their January luncheon from 11:30 a.m. to 1 p.m., Tuesday, Jan. 15, at Holiday Inn Fort Myers Airport at Town Center, 9931 Interstate Commerce Drive, Fort Myers, FL 33913. The focus will be on crisis management and having a public relations plan in place.
Speaker, Holly Boldrin, APR, CPRC, with Priority Marketing, will uncover some potential roadblocks to executing a plan and ways to overcome some of those hurdles. Recent local examples, along with some lessons learned, will be shared during “A Crisis Playbook: Your team needs a game plan!”
Holly Boldrin, APR, CPRC, is Priority Marketing’s Director of Public Relations. In addition to managing the company’s award-winning public relations department, Boldrin’s responsibilities include developing and implementing proactive strategic public relations programs for clients, crafting key messages to reach clients’ target audiences, pitching stories and coordinating interviews to secure media placements, drafting news releases and articles, coordinating special events, speaking engagements and fundraisers, as well as developing and executing crisis communications plans.
Cost is $30 for FPRA members, $40 for future members and $25 for students. Register for the luncheon at www.fpraswfl.org/event-registration/